What Is Google+ And Can It Help My Business Grow?

Social Media Marketing gets tricky, especially for small business owners, because new media tools sprout up and evolve like wildflower. The minute you get used to and master one tool, there is a new one on the scene and you never know which one is going to become the next new thing. Enter Google+, the latest in the social media wars poised to take over the online world. There are already rumors...
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Small Business Owners Must Get Ready For Mobile Marketing

This short video gives a great snapshot of some vital predictions about the future of mobile marketing. I just watched a sneak preview of where Google is headed with their smartphone integration and if you think we’re walking around now with mini computers in our hands, you’ve only seen the tip of the iceberg baby. So as a small business owner and entrepreneur, ready yourselves for...
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Chicago Direct Response Design

There are five “dirty little secrets” kept hidden behind the heavily guarded closed doors of marketing gurus, secrets that no average marketer ever learns on their own...
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The 4 Critical Elements of An Effective Business Website

As a small business owner, increasing sales is your primary concern. It’s the lifeblood of your business and, in direct relationship, marketing your business on a consistent basis is one of the most effective ways to keep the pipeline of new and repeat business flowing. Does your website pass the 4-point inspection of effective web elements that keep visitors coming back for more? Read on to find out...
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Sniper vs. Shotgun Marketing

"Majority of businesses find that they simply receive a better return on their investment (ROI) of marketing & advertising dollars with the tactical approach of a sniper as opposed to the broader shotgun approach." So which approach are you using to market your business?
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